Make It Right » Topic: Product Innovation Challenge Q & A

Product Innovation Challenge Q & A

holly_kuestner — Sat, 16 Feb 2013 02:14:31 +0000

My name is Holly, and I am a Built Environment Specialist with the Cradle to Cradle Products Innovation Institute. I am very excited about the Product Innovation Challenge, and I will be posting questions and answers about the Challenge and the application process here as I receive them. Please feel free to post your own questions here as well! I will monitor this page and am happy to answer your questions and address any concerns.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Sat, 16 Feb 2013 02:21:17 +0000

Q: Do manufacturers need to pursue Cradle to Cradle certification for products entered in the Challenge?

A: No. The products are only required to meet the basic standards.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Sat, 16 Feb 2013 02:24:55 +0000

Q: Who are the judges for the Challenge?

A: There are eight judges:

Bridgett Luther
President
Cradle to Cradle Products Innovation Institute

Tom Darden III
Executive Director
Make It Right Foundation

Scot Horst
Senior Vice President LEED
USGBC

George Salah
Director of Real Estate and Workplace Services
Google

Jeff Oberdorfer
Executive Director and LEED AP
First Community Housing

Lauren Heine
Consulting Co-Director, Green Screen & Applied Science
Clean Production Action

Dr. Coert Zachariasse
CEO
Delta Development Group

Raefer Wallis
Architect and Founder
GIGA

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Sun, 17 Feb 2013 14:03:27 +0000

Q: In what stage of development does the product need to be?

A: It needs to be producible. This does not necessarily mean it is produced yet (though it certainly can be), but there must be a clear path to production. Design concepts are not eligible.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Thu, 21 Feb 2013 00:59:49 +0000

Q: Are products eligible for the Challenge if they are already Cradle to Cradle certified?

A: No.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Mon, 25 Feb 2013 04:07:57 +0000

Q: Is it okay to submit additional supporting materials with an application?

A: Yes, there is space for this in the application, though the size is limited to 10 MB.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Thu, 07 Mar 2013 19:46:06 +0000

Q: Does the Cradle to Cradle Products Innovation Institute plan to distribute the winning products?

A: No. We are interested in promoting the winning products through media coverage, but we do not want to distribute the products themselves. For example, we would like to feature the video submitted by the winner and potentially use the write-up content for promotional purposes.

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Thu, 07 Mar 2013 19:50:17 +0000

Q: Do I need to participate in an informational webinar to enter the Innovation Challenge?

A: No, the webinars are completely optional. They are intended to explain the application process in a different format than the written rules (for those who prefer an audio/visual presentation).

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Sun, 10 Mar 2013 01:15:39 +0000

Q: Are detachable items, such as furniture, eligible for the Challenge?

A: Yes!

Reply To: Product Innovation Challenge Q & A

holly_kuestner — Sun, 10 Mar 2013 01:22:16 +0000

Q: In Article 7, it sounds like the Challenge sponsors will gain rights to my product. Is this correct?

A: No! The challenge sponsors gain rights to use your “Submission,” which is your application materials. The rights and licenses referred to in Article 7 pertain to these application materials, not the product itself. This is so we can promote the products entered in the Challenge.